The influencer advertising and marketing business is valued at $13.8 billion – there’s large cash in social media, and for good cause. A formidable 61% of shoppers told Matter Communications they’re more likely to belief suggestions from a social media influencer, in comparison with simply 38% who belief the identical suggestions from a model. In the meantime, Amazon generated greater than $80 billion in gross sales for its third-party sellers alone in 2020. It solely is smart for the e-commerce large to affix the influencer advertising and marketing panorama.
Companies massive and small are smart to reap the benefits of the Amazon Influencer program to spice up their advertising and marketing efforts. Whether or not you’re an Amazon influencer on a enterprise web site or a model trying to