In accordance with a brand new examine, small companies that adopted digital instruments early and aggressively – earlier than COVID-19 began – have considerably outperformed small companies that had been hesitant to embrace digital applied sciences.
The report from the Linked Commerce Council (3C) reveals that for the reason that pandemic began a 12 months in the past, “digitally superior” companies employed workers at greater than twice the speed of “digitally unsure” small companies and misplaced solely 12% of their income in comparison with 23%.
Small Companies Adopting Expertise Early Did Higher Throughout Pandemic
The report, known as Digitally Pushed: 2021, surveyed greater than 2,000 U.S. companies. The info reveals that small companies that intensively adopted cost-effective digital instruments pre-pandemic haven’t simply survived. They’re higher ready to thrive throughout the coming post-pandemic period.
The digital instruments utilized by small companies throughout COVID-19 are generally known as a “Digital Security Internet”.