Nestlé Chief Executive Officer Mark Schneider skips his afternoon Nespresso, as genetic tests revealed his body processes caffeine only slowly, depriving him of sleep. He likes to start his mornings with a smoothie blitzed together from 10 ingredients after colleagues convinced him of the cocktail’s benefits to the immune system.
The German-born Schneider has taken the same methodical approach to refocusing the world’s largest food company on cleaner living. Since joining Nestlé in 2017, he’s shifted the portfolio away from sugary snacks including Butterfinger chocolate bars and Häagen-Dazs ice cream, while giving convenience meals like Stouffer’s a vegan makeover.
“There is a renewed interest in health and nutrition,” Schneider said in an interview. “I think this is here to stay. Certainly throughout the later stages of this pandemic, and, we believe, also beyond that.”
Schneider can’t claim to have invented the company’s healthy push. It’s a concept Nestlé has pursued … Read More